Research 6: GQ Website

The GQ website has a black and white colour scheme, no other colours have been used which I will need to take into consideration as my magazine/website will be aimed at both men and women. Next to the search bar is a follow option which gives the audience the availability to follow GQ articles.

The links to the articles however are very hard to read due to the choice of font colour and the background image. From this I have learned to choose background images and fonts wisely. Also, from this I realised that there are sport articles unlike other women's magazines. Sport news is something I will need to include in my magazine to interest a male audience.

I find this picture and link interesting as it is second person, targeting the audience directly. The picture links to the article as many browns and dark greens have been captured, which are autumnal colours.

Mentioning of expensive brand names such as Gucci and Rolex represent GQ as a high class magazine for richer men.